Terms of Service


Our brand was molded by a journey in athletics. A competitive spirit and a passion for sport traditionally led us to seek achievement, but what formed was an even greater mentality — one that is applicable to any set of goals. One that remains constant regardless of the outcome.

It’s not what you want, it’s what you’re willing to give. Rather than seeking the result, our focus is on mastering the process. Cultivating a consistent approach and accumulating days of progress. This is where success is truly found.

Our purpose is to become a platform, a home, that educates and ignites people to apply this way of life to their own.


From fit to performance, our product is meticulously created to provide comfort, function, and versatility for use that spans any athletic setting to everyday life. Made in the USA, our production happens in New York City. We use high-quality, technical fabrics sourced from Italy.

It is important to us that our product and our process is unique. We’re creating reliable and intentional athletic wear that will last.


Our fabrics are BLUESIGN certified.

BLUESIGN represents the vision and mindset of responsible and sustainable manufacturing of textile consumer products. The BLUESIGN certification guarantees a conscious production process, with safe and sustainable work environment.

BLUESIGN tracks the path of every single fabric along all the production process, improving each step, and enhancing the efforts towards more sustainable processes.